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Anita Green has been helping men look and achieve their best for decades.
She’s been one of the most sought-after personal stylists for men in the country, and a gutsy entrepreneur who has achieved great success in her life by going against “conventional” advice.
Her journey into the “Men’s World” has not always been an easy one. A communications specialist by training, Green started her menswear career in 1979 as a sales representative for several high-end men’s clothing collections.
“I sold five lines in five states,” she says. “It wasn’t an easy thing to do. Men didn’t believe that a woman could possibly understand then menswear industry.”
But Anita Green’s warmth and southern charm, combined with her ability to piece together impeccable outfits eventually earned her the respect of a fashion industry dominated by men.
In 1981, she was the first woman in the U.S. to own a men’s store.
“It took me several years and a lot of blood, sweat, and tears to earn my place in the Dallas menswear arena,” Anita says.
One of her greatest joys watching men get two inches taller and their self-confidence sky rocket when they feel great about how they look.
Anita has recently retired from her successful retail store to help men in a totally new way.
As a devoted student of energy and transformational principals for over twenty years, Anita has developed a unique and powerful system for success designed exclusively for men.
She’s now taken her decades of experience as a top men’s stylist and combined it with leading edge mindset training and success strategies through her revolutionary online course, “Optimized Edge.”
Anita has been personally trained and mentored by some of greatest thought leaders in the country today, including Tony Robbins, Bob Proctor and Mary Morrissey to name a few. She is professionally certified as both a Life Coach and a Life Mastery Consultant.
Whether it’s for young men straight out of school on a tight budget or seasoned men of great influence, Anita empowers men to uncover the qualities and skillsets that lead to the pinnacle of success.
Her mission is to empower men to optimize their look, their self-confidence, their mindset, their body language awareness, and their business etiquette skills combined to create that coveted “ILLUSIVE X FACTOR that leads to a level of success that few men ever achieve.